I build Power BI dashboards and data tools for organisations that need real numbers, not quarterly reports. I also set up governance, funding and structure for foreninger, cultural projects and small NGOs that are strong on mission and shaky on process.
Taking on new work
Sound familiar?
Most of the work starts with one of these conversations. Here's what each one turns into, below.
A Power BI dashboard or lightweight tool built around the one decision you're actually trying to make.
Governance documents, roles and processes that fit the size of your organisation, not a generic template.
Bookkeeping setup that's simple enough to keep running after I leave, and clean enough to survive an audit.
Funder matching and a real application calendar, so deadlines stop being a surprise.
Usually a structure problem wearing a morale costume. I look at where the decisions and the workload actually sit.
Outcome reporting frameworks built around what the next funder will actually ask to see.
A lightweight site and the comms strategy to go with it, sized to what your organisation actually needs.
Structured governance workshops that fix a specific problem in the room, not generic training.
What working with me looks like
A concrete deliverable, a real format and a realistic turnaround for each one. No prices shown here; happy to talk numbers once I know what you actually need.
Power BI dashboards and applied data tools people actually open, not a template with your logo on it.
A funder report or ops report that fits on one screen, not an enterprise BI system you don't need.
Built by doing it twice: founding one association and guiding another through the process.
The full grant cycle, priced fixed-scope or success-fee, not hourly.
Built around the actual blocker in the room, not generic training.
Pricing
Mini Kits: 100–350 DKK
Dashboard or tool build: 1,500–3,500 DKK
Governance workshop: 6,000–9,000 DKK
Ongoing retainer: from 750 DKK/month
Most engagements run 2–6 weeks. Day-rate and fixed-scope pricing also available. Happy to talk numbers before anything else.
Selected work
Data work, governance, grant writing and facilitation. Some of it finished and some underway.
Power BI · Daily KPI delivery · Stakeholder iteration
Designed and built an operations-ready production reporting system for a pyrolysis facility. Daily and monthly KPI delivery, hardened UX patterns for floor-level use, and iterative feedback cycles with production managers.
Data work · Project management · Civil society
Ongoing data work and project management for a civil-society organisation.
EU cultural funds · Grant writing · Application strategy
Writing and structuring international grant applications, navigating EU cultural funding schemes.
Brand · Pricing model · Programme design
Built the brand, pricing model and three spin-off programmes for a writing community from scratch. Also designed the session format and facilitate it weekly.
Funding landscape mapping · Festival · Early-stage forening
Funding strategy research for an improv association's first festival in early setup. Also a founding member, in charge of ops.
Population estimation · Retention modelling · Municipal policy
Estimated the size of Aarhus's international and accompanying-spouse community from available public data, in the absence of a direct data pull from Danmarks Statistik.
Market analysis · Revenue modelling · Pricing strategy
An indie game studio wanted to understand where they stood in the market and how to maximise revenue from their upcoming title. Analysed the competitive landscape, modelled realistic revenue scenarios based on comparable titles, and identified where their pricing approach would need to differ from the competition.
Writing & analysis
I publish analytical writing on Denmark's labour market, migration and integration. Evidence over narrative, every time.
Regular deep-dives into Danish public statistics: immigration trends, gender equality metrics, labour market participation, international talent retention.
Read the publication →Writing on Denmark for an English-speaking audience: policy, society and the numbers behind the headlines. Previously a regular columnist at The Copenhagen Post.
Editorial enquiries →Head of Change and Treasurer. We gather the perspectives that institutions rarely ask for and develop proposals that make life better: for the people affected and for the systems meant to serve them.
Get in touch →About
I'm Kelly Rasmussen, a PL-300 certified Power BI developer, data analyst and journalist based in Aarhus. I hold an MPhys in Astrophysics from Cardiff University, which means I've been thinking rigorously about complex systems since long before "data-driven" became a buzzword.
I came to Denmark from the UK. I spent two decades in education: designing curricula, analysing performance data, finding ways to make difficult ideas land clearly. That shapes everything I build. Analytics tools the way a good teacher designs a lesson. Nothing wasted. Nothing obscure.
That same rigour shows up on both sides of the work. On the data side, I build Power BI dashboards and applied models for industrial operations, municipalities and studios who need decision-ready numbers, not quarterly reports. On the governance side, I sit on three boards: Fair & Fornuftig / Forandring (Head of Change and Treasurer, focused on data work and project management), Aarhus Improv (founding member, in charge of ops) and the newly founded Kulturbroerne (board member). That's the actual differentiator on the governance work specifically: most governance consultants advise from outside the room. I've sat through the meetings.
Writing as a British immigrant for The Copenhagen Post eventually became something more systematic: Data in Denmark, a Substack tracking migration, labour markets and integration through public statistics. Now I write for The International. The same question drives all of it: what does the data actually say, once you stop listening to the slogans?
That facilitation instinct also shows up outside governance work. I run a weekly writing community in Aarhus, designing and facilitating every session, and I host Coffee Pod, 15-minute conversations with people in Denmark about their professional journeys. Getting someone to actually open up in 15 minutes is the same skill as getting a board to say the true thing in a meeting. It's part of why the workshop format works: I've done the structure-through-doing thing enough times to know what makes a room function.
Where this comes from
Two projects that aren't separate from the work above. This is where the facilitation and community-building experience actually comes from.
15-minute conversations with people in Denmark about their professional journeys. Because how careers actually unfold here is rarely what anyone planned, and those stories are worth telling.
Listen on Substack →Come and dance and have fun, then get back to your cosy sofa by 9pm. If you like dancing in a chill environment with nice people but don't like staying up late to do it, this is the event for you. You don't have to be a mum or a dad, just the kind of person who appreciates that the event ends at 21:00. Organised through Fair & Fornuftig / Fællesskab.
Follow on Instagram →Get in touch
Email me or find me on LinkedIn. Governance, funding, a website, a workshop, or just not sure where to start: tell me what's going on and I'll reply within two working days with an honest view on whether I can help.
CVR: 46669703